Services used
Despite a strong brand identity and commitment to quality, Aware Nutrition encountered limitations in achieving their desired online sales growth:Establishing a strong digital footprint and effectively reaching their target audience proved challenging.Lack of in-depth customer data and actionable insights hindered informed decision-making regarding marketing strategies and product offerings.
Successful partnership between MakeBeCool Growth Services and Aware Nutrition, a leading Swedish supplement brand. We delve into the initial challenges faced by Aware Nutrition in the competitive online supplement market and how MakeBeCool's comprehensive approach, including Shopify optimization for health brands, transformed their business, enhancing their performance and scalability.
MakeBeCool's data analysis empowered Aware Nutrition to tailor their product offerings and marketing strategies, leading to a 25% increase in Average Order Value (AOV). Customers were purchasing more per transaction due to targeted product recommendations and a strategic website experience, enhancing the performance of their nutrition store on Shopify.
Our targeted bundling approach using bestsellers, often with free items, resulted in a 25% increase in combined sales compared to individual product sales. This strategy significantly contributed to effective nutrition product e-commerce management, optimizing the sales flow and increasing overall revenue.
Pairing new products with established bestsellers through bundles effectively increased new product contribution to total sales by 12% within just 3 months. By implementing this data-driven and multifaceted approach, MakeBeCool not only drove sales growth but also applied Shopify troubleshooting for wellness businesses to optimize the store’s functionality, ensuring smooth performance and seamless shopping experiences.
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